Quality policy and lead replacement strategy for platform 1ADK.

  • 1. General provisions

    1.1. This Quality and Lead Replacement Policy (hereinafter referred to as the "Policy") regulates the procedure for recognizing a lead of inadequate quality, as well as the conditions and procedure for replacing such leads transmitted to Customers through the 1ADK platform (hereinafter referred to as the "Platform"), managed by the limited liability company SIA "FinMV" (registration number 40203378371, legal address: Vesetas iela 10–95, Rīga, LV-1013, Republic of Latvia) (hereinafter referred to as the "Company").

    1.2. This Policy is an integral part of the User Agreement and the Offer Agreement, and is mandatory for all Platform Clients to comply with.

  • 2. Definitions

    2.1. "Lead" - contact information and/or a request from a potential client, transmitted to the Client through the Platform.

    2.2. "Low-quality Lead" - a Lead that contains incorrect, inaccurate, or invalid data, or knowingly does not meet the stated parameters of the auction and the Client's filters.

    2.3. "Lead Replacement" - providing the Client with compensation in the form of topping up the Bonus account by an amount equivalent to the cost of the Poor Quality Lead.

  • 3. Grounds for declaring the Lead Unqualified

    3.1. A lead can be recognized as Poor Quality in the following cases:

    • The provided phone number or email address is invalid or non-existent.
    • The author of the letter denies submitting an application or request.
    • The lead does not meet the criteria specified by the Client in the filters, such as topic, region, or other criteria.
    • Contact information belongs to a legal or natural person who did not express an intention to use the corresponding service or product.

    3.2. Leads for which the Client failed to contact the Author due to no response are not considered Low-Quality and are not subject to replacement.

  • 4. Order of submitting a replacement request

    4.1. To request a replacement, the Client must submit an application through their personal account on the Platform no later than 72 (seventy-two) hours from the moment of receiving the Lead.

    4.2. The Client must specify in the application:

    • Lead identifier;
    • description of the identified defect;
    • if necessary - supporting documents or screenshots.

    4.3. The company reviews the application within five (5) business days and makes a decision on whether to classify the Lead as Unqualified or to reject the replacement.

  • 5. Replacement limits

    5.1. The number of Leads that can be recognized as Low-Quality and need to be replaced within one calendar month is limited by the limits set depending on the selected Client's tariff plan.

    5.2. Leads exceeding the specified limit are not subject to replacement regardless of the reasons.

  • 6. Compensation order

    6.1. If a Lead is deemed to be of poor quality, the cost of such Lead is credited to the Client's Bonus account.

    6.2. Funds on the Bonus account can only be used to pay for subsequent Leads and are not subject to return to the Main account or cash withdrawal.

  • 7. Responsibility of the parties

    7.1. The company is responsible for the accuracy and reliability of Leads only within the scope of this Policy.

    7.2. The client is responsible for the correctness of the settings of filters and bids in the personal account. Incorrectly set parameters cannot be the basis for declaring a Lead as Low-Quality.

  • 8. Final provisions

    8.1. The company reserves the right to unilaterally change this Policy.

    8.2. The current version of the Policy is published on the Platform.

    8.3. This Policy shall enter into force upon its publication and shall remain in effect until replaced by a new version.

  • Effective date: 01/01/2023